LinkedIn Advertising

Like Facebook, LinkedIn attracts and brings together a vast amount of people from various backgrounds and interests. The platform’s great advantage is that it is ideal for B2B marketing. LinkedIn advertising lets you focus on decision makers that are relevant to you and your market – we reach out to those that matter.
LinkedIn advertising enables you to reach decision makers in an unmediated way, without previous contacts, intermediaries or bureaucracy getting involved.
LinkedIn advertising is based on users’ job titles, geographical areas, ages, company names and more. It’s crucial to understand your target audience in order to determine whether or not you should advertise on LinkedIn. If you are a company with a small audience and a well-defined professional profile, LinkedIn is certainly the ideal medium to advertise on.